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There is a lot of information about the high impact of point of sale systems in retail stores or retailers, but do you know what they are? It is a combination of hardware and software tools that enables business managers to easily conduct day-to-day transactions while preserving key information from day-to-day operation. These systems simplify key business operations, also streamline the business process by automating manual tasks, prepare sales reports and allow you to have stock control from an inventory module. Among the advantages for the business, is the management of clients to be in contact and implement marketing actions and management of employees to keep control of schedules and payments.
According to a study that sought to describe the factors that support the success of retailers (Guerrero, 2012) “Information technology has become the most important tool that the retailer must have in order to be more efficient, reduce costs, raise the level of customer service and, above all, have valuable information on the market and its finances, this as a competitive advantage ”.
He also mentioned that the main retailers have a high volume of customer information about their purchasing preferences based on these technologies; This information is used to strengthen the relationship of the retailer with the customer and thus improve the productivity of their marketing and better management of their inventories.
However, it is perceived that there are still many companies that do not take the step towards POS systems, this due to fear, since it is a change that sometimes seems to be risky because they do not have the necessary information to understand its operation and its advantages.
Contact us and we will tell you what specific benefits your business will have with the implementation of a Point of Sale System.
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