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IoT in retail
Retail is another that is leveraging the use of Internet of Things sensors to improve its customer experience.
Not only are large industries embracing new technologies, retail is adding the Internet of Things (IoT) to their day-to-day operations, so it’s important that you understand the benefits of doing so.
There are many ways that retail can use the IoT. Sensors are currently being used to monitor customer satisfaction, provide supply chain information, monitor food safety, and track assets. We are going to give you some examples so that you better understand the benefits.
KEY INSIGHT
There are many ways that retail can use the IoT. Sensors are currently being used to monitor customer satisfaction, provide supply chain information, monitor food safety, and track assets.
Customer satisfaction.
Retail is using IoT developments to improve customer satisfaction. But how does this happen? Sensors attached to a dashboard or a set of color-coded buttons allow stores to collect customer feedback immediately after the shopping experience. This data provides real-time buyer satisfaction information that can improve the customer experience in the store.
You can also use beacons, or small sensors in various parts of the store, to know where a customer spends more time, what type of product they consume, and perhaps on a future visit make an offer or promotion of what they like, and what become a loyal store customer.
Monitoring
Retailers are also using IoT sensors to monitor products throughout the entire supply chain. The monitoring systems give very valuable data such as location, temperature, humidity, shock and inclination of the products, providing information on quality control and traceability. Imagine how these tracking solutions help determine if materials are safe, delivered on time, and transported in ideal conditions.
All of this data can help retailers make their transportation logistics more efficient, reduce product damage, and avoid losses.
Food
If you operate in the food and beverage industry, how would you like to know in real time how the temperature of the storage spaces is, to ensure that the products do not spoil? This can be done and even controlled remotely using IoT technology. The deterioration of perishable foods in grocery retailing results in a significant loss of profitability, with supermarkets on average losing $ 70 million a year.
IoT solutions are helping to reduce losses due to spoilage and to ensure that food safety procedures are followed by accurately monitoring the temperature of food storage facilities. This is done with a simple device installed in the storage unit and linked to an online dashboard that is configured to send alerts in the event of abnormal temperature levels.
Real-time data from IoT sensors help retailers protect perishable goods, ensure optimal freshness, and reduce waste. Always sell well to your customers.
As IoT networks become more ubiquitous, retailers will embrace the technology, using it in their operations to improve the customer experience and improve business efficiency. Think about it and invest in sensors and a good internet network.
Increased revenue in IoT-based logistics initiatives
Improvement in the supply chain.
Increase in income in the supply chain.
I see that you can be a growing company. I am a Technical Specialist Advisory, I can help you find the right solution for your company.